How Property Management Companies Can Benefit from Adopting Consumer Payment Trends

Whether it’s purchasing groceries with the tap of a phone, transferring funds through a digital wallet, or buying big-ticket items…

Property Management Marketing 101: Tips to Attract More Leads This Leasing Season

Effective brand marketing has never been more critical for property management companies as they compete in one of the most…

Your Ultimate Guide to Leasing Season: How to Maximize Profit and Efficiency

For residential property management, leasing season runs from May through September, with July and August typically seeing the most volume….

How Offering Financial Flexibility Benefits Your Business and Residents

When it comes to consumer preferences, change is inevitable. However, over the last few years, consumer behaviors have shifted faster…

A Closer Look at Affordable Housing

Affordable housing refers to housing that costs less than 30% of a household’s income. Harvard University and Habitat for Humanity’s…

How to Set Your Marketing Team up for Success

When businesses were reevaluating standard operating procedures in light of the shakeup caused by the pandemic, AppFolio worked with Lisa…

Expert Insights for Improving Property Management Company Culture

The property management industry has faced an incredible number of challenges over the past few years, but some of the…

The Top Three Trends Shaping Residential Real Estate Management in 2023

The past three years have been incredibly unique for property management. From a global pandemic to “The Great Resignation” and…

4 Reasons Why Your Single-Family Rental Management Business Needs Mobile-Friendly Software

Managing single-family rentals comes with a different set of challenges than managing multifamily apartment buildings. The physical distance between single-family…