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Does Projecting a Green Image Really Matter in 2015?

Green Revolution is no longer just a buzz word. It’s a way of life for many Americans today. While some people still don’t see the value in making a commitment to protect our natural resources and reduce their carbon footprint – others make intentional decisions throughout the day to curb dependence on fossil fuels and […]

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Boost Your Website Traffic: Getting to Page One on Google (Webinar Recap)

We hosted a valuable webinar presented by property management marketing expert Alex Osenenko. This webinar was packed with great tips on how to boost your search rankings and harness the power of organic, paid, and local search strategies. As Alex explained, page one of Google search results is the most coveted spot, so he provided some great insights on […]

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Home Prices Expect Near Double Digit Growth in 2015: Good News of Bad News for Rental Markets?

It’s 2015 – do you know where your Millennials are? Watching the movement of this key group of young adults – aged 25-29 – is one of the best ways to get a realistic picture of what’s on the horizon for property managers and the rental market. Surveys and studies published in 2013 and 2014 […]

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Don’t Fear The Auditor: Audit-Proof Your Property Management Business in 3 Easy Steps

Audits can seem overwhelming. If you know what to expect and follow best practices, you can avoid a world of stress. It’s important to understand that audits are done with the intention of making sure your property management business complies with local real estate regulations and accounting principles. Help your management team prepare for any review […]

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How Property Owners Are Using Mobile Tech to Attract Residents

Savvy property managers use mobile technology to attract residents and build stronger relationships. It’s not just about first-time connections with prospects. Mobile tech advancements make it possible to engage prospective residents at virtually every touch point of the leasing experience – even after the move-in date comes and goes. If you want to leverage mobile technology […]

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AppFolio Contact Center: New 24/7 Maintenance Answering Service Now Available!

We are extremely excited to announce the launch of our new 24/7 maintenance answering service, AppFolio Contact Center. We’ve worked hard to bring you an awesome new service that will truly take the pain out of handling maintenance calls and act as an extension of your office. We know that an efficient, well-handled call can […]

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Upcoming Webinar – Boost Your Website Traffic: Getting to Page One on Google

With thousands of owners and renters searching for property management services every day, having your business on the first page of search results is critical to staying competitive and growing your business.

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Are You Ready for Today’s Renter? A Millennial Appraisal

Knowing your key demographic is crucial for the success of your business. With Millennials making up 40% of the rental market, it’s important to understand their likes and dislikes. Thus, some “millennial” insight can give you an advantage over the competition. Today’s renters are tech-savy, communicative, mobile, and environmentally conscious, making them distinct from previous […]

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Strategies for Building a Commercial Property Management Portfolio

So you’re ready to start a commercial property management company, but aren’t sure if the timing is right? Here’s a tip: Check the cement industry growth projections. One indicator that signals stronger construction spending (and a growing need for property managers) is on the horizon is supply industry growth. Think steel, concrete, and heavy equipment […]

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Happy Holidays

As the year comes to an end, we find ourselves reflecting on this past year and those who have helped shape our business. It’s been quite a year! We hope that yours has been just as memorable. From your friends at AppFolio, we wish you a very happy holiday season and a prosperous new year.

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